Email marketing, despite what the name suggests, is much more than just about, well, email marketing. There are different dynamics to it that must be understood and undertaken so as to make your campaigns optimally rewarding. Of course, that is easier said than done; after all, there are no hard rules.
In the end, even with all the features, facilities and support email solution providers like EmailWorkz offer, it comes down to your unique needs – what kind of business you have, what are your objectives, who are you targeting, what kind of email campaign do you want to execute, and more.
This guide section is an attempt to help marketers, bloggers and business owners find answers to key questions in order to achieve high email marketing ROI. Continuously adding more resources, here you will find a wide range of related topics that will give you smart insights, actionable tips, and step-by-step processes, enabling your business with higher growth.
If you still need any help with email marketing, you can always contact us.
While the next-gen startups know little about direct mail and focus entirely on email marketing, the legacy companies understand just how relevant and effective this traditional marketing technique still stands. Neither is wrong. The answer to “direct mail vs. email...READ MORE
Irrespective of the industry you’re in and the kind of business you own, building an email list is essential. But then people won’t just give you their email addresses. If someone’s visiting your website, you must give them compelling reasons...READ MORE
You have a kickass email marketing strategy in place and you cannot wait to sell to your subscribers. But then comes the first (and big) challenge…. Your email open rate is low. There could be two reasons for that: Your...READ MORE
Writing email copies is quite different. While a marketing asset still, it must be treated differently vs. writing blog posts and other web content. Because a large part of whether your email will end up in the Spam folder or...READ MORE